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CHANNEL VP EDWARDS LEAVES FFORCE  Featured

Jeff Edwards has left his job as VP of global channels for FinancialForce. Edwards made the announcement this week in a post to LinkedIn, indicating he is leaving for a new position.

 “I have my next challenge lined up and will share this update soon,” he wrote. A veteran Dynamics channel executive, Edwards held the position from October 2018 as the financial software company worked to develop its first reseller program, which was announced in September 2019. It’s safe to say there have not been many announcements of VARs signed to carry the company’s software. Earlier this month, Cattle Dog Digital issued a press release stating it had been selected as FinancialForce’s APAC Partner of the Year which it said was publicized  at the company’s global kickoff for 2022.  FinancialForce has not released a list of honorees and no other organizations have announced they have received awards. Edwards’ departure is part of a steady stream of executive changes at the ERP software company in the last three years. Scott Brown took over in November as CEO from Todd Nielsen, had held the position from January 2017. It hired Michael Ni as chief marketing officer in May 2020 to replace Fred Studer, who left in June 2019. Ni lasted four months in that spot and was apparentlhy succeeded by Nicole Milstead, SVP of global marketing in a move, which I do not believe was announced. Tony Kender became chief revenue officer in January 2020, succeeding two occupants whose combined tenure was 13 months.

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