FinancialForce has hired Chris Lee as VP of strategic sales. In that role, he is responsible for the company's Enterprise and General Business sales groups He was VP and GM for North America for DocuSign's financial services organization from July 2014 through September 2016. Before that, he was strategic account manager for Salesforce.com from April 2003 through July 2010 and VP of enterprise sales from July 2010 through July 2014.

FreshBooks, which makes cloud-based accounting software, has launched a new version that is targeted at the self-employed. The Ontario-based company says the product has a new interface and new features, which include redesigned mobile apps for iOS and Android and reimagined invoices.

Sage has named Jerry Connor as product evangelist, a title I don't think I've heard before from that software company. Conner worked at CCH/Wolters Kluwer for 24 years, primarily in marketing and product management. Among the jobs he held after joining the software publisher in 1991 was senior product line manager for CCH products from April 2010 through May 2014.