Now they are now simply macola.com, jobboss.com and max4erp.COM. Cattunar's description of the reasoning is as follows: "The objective of creating the dedicated URL for each of the business units is to bring stronger brand awareness to the divisions. The Exact brand in and of itself brings continuity to the business units and these changes will allow the individual divisions to see the reward of this separate continuity in the marketplace." Exact has been up and down about the American units. In February 2013, I wrote about the plan that the U.S. units would be independent units funding their own R&D. But by May last year, the company decided to use the American brands to help market Exact Online, after an alliance with Intuit did not work as well as hoped. Exact also posted an ad for a marketing communications manager for Macola just over two weeks ago so things are happening.