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FRESHBOOKS PROMOTES RE-INTRODUCTION Featured

 FreshBooks is promoting the re-introduction of its accounting software product. FreshBooks is pointing to the company’s obtaining $130 million in funding in October as giving it “Unicorn” status.

That means the privately held organization has a market valuation exceeding $1 billion  The funding was a combination of $80.75 million in Series E funding and $50 million in debt financing. The pitch is for a November webinar featuring Twyla Verhelst, head of the Accountant Channel at FreshBooks, and accounting podcaster and journalist, Blake Oliver, that will include a demo of the product and some “sneak peaks” into upcoming product features. The webinar will be held November 17 from 3 pm through 4 pm ET. The email about re-introduction followed a message from Verhelst promoting FreshBooks’ accountant program by one day. The channel email included a message from Alex Lopez, head of Gusto’s accounting community, urging accountants to look into the FreshBooks program.

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