Maybe any company that’s still in the reselling business after the last two years should be categorized as a star. Because where once VARs were focusing on growth, the last two years has been more about surviving Although some have been some real stars that bucked the trend, this has been a period in which even good organizations took a big hit.
But first, it is necessary to define a VAR Star. In this case, candidates have a practice involving the sale of mid-market financial software. While most derive significant revenue from other sources, accounting software is the core to their business.