WICKHAM: BETTER COMMUNICATION NEEDED

Rich Wickham, MicrosoftMicrosoft needs better communication with its channel, according to Rich Wickham, the new GM of Dynamics partner sales. “We need to do a better job of how we have a conversation with partners,” Wickham said during an interview at Microsoft’s Convergence conference this month. “I think we do not have enough collaborative conversations,” said Wickham, who said that more dialog is necessary because of the many changes the channel has faced recently.

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