Certainly, the dominance of large AX organizations as winners of this year's awards at the Worldwide Partner Conference was another indicator this year as is about everything Microsoft has done recently with Dynamics. The move also looks like a good opportunity for channel recruitment for other vendors as smaller Dynamics dealers scurry for safety. "Do they [Microsoft] know what they are doing?" I asked one channel veteran. "No. They are managing everything by spreadsheet." Asked how Microsoft would do business without PAMs, one VAR responded, "Good question. MS did mention that they plan to hire a few sales people back in a few months but the whole relationship part of the channel business is eliminated for good. Sales being the key to any thing going forward."
MICROSOFT SACKS DYNAMICS PAMS Featured
Microsoft has reportedly laid off about 60 partner account managers leaving smaller resellers confused about how they will be doing business with the company. The buzz is that there are still reps for nationally managed AX VARs, but everybody else is left with little way of interfacing with the company outside of websites. This is being read as a further step towards the validation of the view that AX is the favored child and that Dynamics GP, SL and NAV are somewhere down the list.
